About the Client:
Korashi Group, operating under the Salamatk brand, is an IT and healthcare-focused organization delivering digital platforms and solutions to improve patient access and healthcare efficiency. With a focus on innovation, the group develops mobile apps and healthcare websites that address the growing demand for digital health services.
Achievements:
As the lead for Korashi’s digital marketing, I played a central role in promoting the Salamtak App, the group’s flagship healthcare solution. I designed and executed the app’s marketing campaigns, ensuring strong visibility in the digital healthcare market and driving patient adoption. I also oversaw the development and launch of the Salamtak website, aligning it with the app to create a unified digital ecosystem. My dual responsibility in both marketing and customer engagement allowed me to ensure that campaigns translated into real user growth while customer support reinforced long-term satisfaction. These efforts elevated Salamtak into a trusted brand within the health-tech sector, contributing directly to revenue and reputation growth.
Key Project Points:
- Directed the end-to-end marketing strategy for Salamtak App.
- Oversaw the development and promotion of the Salamtak website.
- Increased app adoption and subscription rates through targeted campaigns.
- Aligned customer support with marketing delivery for consistent user experience.
Positioned Salamtak as a recognized digital healthcare brand.